Product Listing Ads Ad Group Structure Best Practices

The following are the two main advance strategies to ensure a refined and profitable PLA campaign: Use the “All Products” Ad Group Though a merchant is strongly advised to create additional ad groups, it is quite difficult to overlook…

Restricted Products On Product Listing Ads

Restricted Products On Google Shopping Though Google Shopping provides all sorts of Product Ads, it never serves anything which is inappropriate as per Google’s ‘family safe’ criteria. Those items which fail to qualify are entered in…

Create Best Seller Ad Groups On Google Shopping Ads

Identify the Best Sellers In Google Analytics To start with your best seller ad group, the first thing that you need to do is recognize the products which are ‘the’ best performing in the lot. This can be easily done by using your…