The Ultimate Guide for Google Adwords Quality Score

Anyone who knows about PPC and AdWords know what the Quality score is, but what people don’t know is the Quality score that they see in the AdWords interface is not the overall score – it is just the keyword-level Quality Score, a small…

Five Reason You Should Include Bing Ads In Your Paid Search

As a social media influencer or marketer, the first thing that pops into your mind when it comes to Paid search or PPC is Google AdWords. There's arguably no doubts about that AdWords is the best-paid search out there since Google controls the…

Top 10 Best Practices When Writing PPC Ad Copy

Finally, after taking your valuable time to go through what is new and might interest you about paid search and the best for you, be it AdWords, Bing Ads or anyone at that, then it may have struck you that the next step is; obviously you have…